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IAACB Video

Many times people ask me what microbeers I have on tap. My usual answer is I don’t sell microbeer, I sell craft beer. Granted it’s a bit snarky, but all the same truthful. “Microbeer” is now a moniker to sell to a demographic it seems. Craft beer is what it is. I like my beer made by a craftsman. Here is a link to a totally awesome video that was presented by Stone head Honch Greg Koch at the currenty happening Craft Brewers Conference in Boston. Here’s what they say:

Created by Greg Koch, CEO of the Stone Brewing Co. and Chris & Jared of Redtail Media…and more than 35 amazing craft brewers from all over the country. The video was shown to a packed audience of 1700 craft brewers and industry members at the 2009 Craft Brewers Conference as an introduction to Greg’s Keynote Speech entitled “Be Remarkable: Collaboration Ethics Camaraderie Passion.” As is tradition for the CBC Keynote, a toast to the audience was offered. This time, the beers offered for the toast were all collaboratively brewed craft beers including Isabella Proximus, Collaboration Not Litigation, AleSmith/Mikkeller/Stone Belgian Style Triple, Jolly Pumpkin/Nøgne-Ø/Stone Special Holiday Ale, and 2009 Symposium Ale “Audacity of Hops.”

I Am A Craft Brewer from I Am A Craft Brewer on Vimeo.

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